BMW is back at CES with another fancy concept car that can change colors.
Revealed at the world’s biggest tech conference in Las Vegas on Wednesday, the BMW i Vision Dee is the automaker’s latest concept car that lets drivers digitally personalize their physical vehicle. It’s a mid-size sedan with an exterior that uses E Ink to quickly switch between or combine 32 colors, and will be available in BMW’s Neue Klasse EV models from 2025.
The BMW i Vision Dee at CES on Wednesday.
BMW has been toying with color-changing technology for some time, having unveiled the iX Flow at CES last year, a vehicle that can change from black to white using E Ink. The new i Vision Dee is the first color deployment of BMW’s E Ink technology on the exterior of its cars, and drivers can use up to 32 shades on the body surface, which is divided into 240 individually controlled segments. . make a quilt or plaid car pattern if you feel like it.
Make it all yellow or make a pattern, as desired.
BMW also unveiled its sophisticated and updated head-up display for the i Vision Dee, which is a high-tech customizable digital mixed reality panel that sits across the entire windshield. Drivers can access driving information, communications, AR projection and “virtual worlds” (we’re not sure what that means) on their windshields. In addition, the car comes with dimmable windows.
Because 2025 is when our cars apparently become Stephen King’s Christina with a (hopefully non-evil) human personality, the i Vision Dee’s headlights and grille also have digital elements embedded into the physique, meaning the vehicle is capable of making facial expressions and expressing moods. Additionally, the vehicle can project the driver’s avatar onto the side window, if you like that.
BMW, of course, isn’t the only automaker showcasing vehicles at CES – Sony was lucky too.